Demographic Data Available from Muncie Public Library

Muncie Public Library Offers DemographicsNow Class

From MPL BackPage, May 2014

The Muncie Public Library is offering a free computer class, Pinpoint Info Using a Database, on Thursday, May 29 from 9-11 a.m. at Connection Corner at 1824 East Centennial Avenue.  Participants can learn how to find demographic data like prospective customers, donors, and volunteers for businesses and organizations.

The class will teach users about DemographicsNow, a comprehensive database accessible at the Muncie Public Library and on the Web page with a library card.  DemographicsNow offers a variety of simple, ready-to-to use demographic data reports.  Users may customize the reports by choosing a specific geographic area and attributes.

The database includes statistics on 23 million businesses and 206 million consumers.  Users of DemographicsNow will have access to information like population, income, housing, age, education, businesses, and retail sales.

Businesses, entrepreneurs, and not-for-profit organizations can use DemographicsNow to create reports to find and reach new customers or donors, reveal untapped markets, select merchandise, and expand markets.

For more information, visit the Muncie Public Library Web page or the Information Desk at any library branch.  To register for the hands-on class, call 765-747-8216.